# Why the ALIOTOP Ride-On Suitcase Is a Core Must-Stock Item for Travel Gear Retailers This rideable suitcase boasts exceptional durability that far surpasses similar products on the market. Its case is meticulously crafted from imported high-quality Bayer polycarbonate (PC) and lightweight yet high-strength aluminum-magnesium alloy, delivering strong resistance to dents and scratches. Even after long-term, high-frequency use, the suitcase's surface remains as clean and pristine as new-greatly reducing post-purchase maintenance needs for users. Its human-centered, carefully designed aluminum alloy telescopic rod (treated with oxidation technology) can be flexibly adjusted to an accurate length of 140mm. Even when the riding mode is not activated, users of different heights can quickly find a comfortable pushing angle that fits their body type, allowing them to maneuver the suitcase effortlessly without extra effort. Equipped with an industry-leading high-performance 200W motor, the suitcase offers two highly practical speed options: the 13km/h high-efficiency speed, which perfectly suits fast-moving scenarios like airports and high-speed rail stations where efficiency is a priority, helping users save transit time; and the 5km/h safety speed, which provides multiple layers of reliable protection for low-speed scenarios such as family outings with kids or casual walks. Additionally, it is fitted with a responsive child safety lock that effectively prevents safety risks caused by accidental speed increases due to children's misoperation at the source, further enhancing the safety of the product during use.

q1. What are the core competitive advantages of this ride-on suitcase compared to similar products? What selling points should retailers emphasize when promoting it?

The core competitive advantages focus on "durability + scenario-based functions":① The case is made of imported Bayer PC and lightweight yet high-strength aluminum-magnesium alloy, with far superior dent and scratch resistance compared to similar products. It maintains an intact appearance even after long-term, high-frequency use, reducing the user after-sales rate.② Equipped with an industry-leading 200W motor and two speed gears (13km/h high-efficiency gear + 5km/h safety gear), it is suitable for multiple scenarios such as airport/high-speed rail station commuting and family leisure, covering both business and family customer groups.③ Humanized details (140mm adjustable telescopic rod, responsive child safety lock) enhance the user experience, creating obvious differentiation.

When promoting, retailers can focus on emphasizing "durability reduces after-sales costs", "multi-scenario coverage expands customer base", and "detailed design improves repurchase rate" to attract retailers who value product reputation and profit stability.

q2. Who are the main target customers for this product? Which sales channels are suitable for it (e.g., offline stores, online platforms)?

The target customers are divided into three categories:① Business travelers (who need efficient and portable solutions for frequent airport/high-speed rail station movements).② Family travelers (who travel short distances with the elderly/children and require a safe low-speed mode).③ Young trendy consumers (who pursue innovative designs and value the appearance and experience of travel products).

It has strong adaptability to sales channels:

Offline: It can enter travel goods stores, airport duty-free shops, and high-end department stores (facilitating customers to experience the riding function and material quality on-site).

Online: It can be deployed on e-commerce platforms (Tmall, JD.com) and travel vertical platforms (Ctrip, Fliggy). Matching it with "scenario-based videos" (e.g., on-site tests of airport commuting) can help improve conversion rates.